Confidential · Working Document
19 June 2026
A Midas × VendiVoce build proposal

Selling a car or a bike,
as easy as talking.

The scalable infrastructure to launch VendiVoce — and win your first 1,000 sellers, free.

1kFirst sellers
free at launch
0Forms to fill
you just talk
10Best photos
auto-picked
4Building blocks
one spine
From Midas Analytics
×
For
VendiVoce
Auto & moto marketplace · Italy
01 Where we are right now

The hard part's already cracked.

You're already live at vendivoce.it, and you've cracked the part everyone else gets wrong: a seller films one slow lap and talks — and the listing builds itself, with the best shots pulled straight from the video.

The go-to-market is right too: launch free, no subscription, and win the first sellers before anyone pays a cent.

What's missing is the infrastructure underneath — the scalable spine that carries your first 1,000 sellers, and scales far past that.

Scooters · €1.4k Motorbikes Cars Supercars · €200k+ + beyond auto & moto
Status
Live · vendivoce.it
Create a listing
By voice
At launch
Free · no Stripe
First target
1,000 sellers
My understanding — correct me where I'm wrong

The engagement objective: the scalable infrastructure to win your first 1,000 sellers, free.

02 What we build

Four building blocks, one scalable spine.

Each one runs itself. Together they turn a spoken video into a live, trusted listing — and keep the marketplace growing.

1

One slow lap on video

The seller films a lap and talks. The listing — ten best photos and every field — builds itself.

↓ next slide
2

AI check + human approval

Every listing checked against its video before it's live — auto-approved when clear, a quick human look when not.

HITL · human-in-the-loop
3

SEO on autopilot

Finds the latest motor news — new models, prices, reviews — and publishes fresh, ranking content every day.

free organic traffic
4

Instagram post suggestor

Generates ready-to-post photo & video ideas — delivered to you to pick, tweak and publish.

suggestions, you approve
All four sit on one scalable database, your HubSpot CRM and Resend email — the rails underneath.
03 The product, in one move

One slow lap on video. The listing builds itself.

Walk around the vehicle filming a short video — and describe it out loud. The moment you stop, AI pulls the ten sharpest shots from the footage and fills every field. No forms, no friction.

REC · 00:18
360°
Step 1 — the video uploads → 10 best shots auto-extracted
01
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03
04
05
06
07
08
09
10
Step 2 — fields filled from your voice · you add what you didn't say
Ducati ScramblerLive
€ 7,900
8,400 kmUsed · greatBologna+ Year 2021
From your voiceYou add (not spoken)
04 The trust layer

Every listing checked before it goes live.

A free, open marketplace only earns buyers' trust if the listings are real. An AI watches each video and confirms the vehicle matches the listing — clear cases publish instantly, the rest get a quick human look.

The clip comes in

The seller's video and the auto-built listing arrive together for checking.

AI cross-checks
video vs listing
Clear → autoLive instantlyFootage matches — published, and the seller is emailed "you're live."
Unsure → humanReviewed within 24hA person makes the call before it's public — the loop below.
When a listing needs a human — the review loop
Admin emaileda listing is pending
→
Review queueall pending, one place
→
Approve · ≤ 24hone tap
→
Seller emailed"live & public"
Listed: Ducati Scrambler video shows a Vespa
Blocked automatically
05 Growth, on autopilot

Sign-ups that compound — while you sleep.

Three engines run themselves, and every sign-up lands in a CRM you own — ready to broadcast to in one click.

SEO · autopilot

Finds motor news, writes SEO daily

0 posts / year

An agent tracks the latest on motorcycles & cars — new models, prices, reviews — and publishes ranking posts by default. Compounding, free traffic.

IG · suggestor

Instagram post suggestor

Generates ready-to-post photo & video ideas — delivered to you to pick, tweak and publish.

Your CRM

Every sign-up → HubSpot

Sign-ups, likes & emails flow into a HubSpot CRM that's yours to own.

Broadcast · Resend

One click reaches every customer

Wired to Resend, the admin can email the entire base — a new-feature announcement, a dealer newsletter, a re-engagement nudge — or let it fire automatically.

Sign-up · like · email → HubSpot CRM · yours → Resend → Every customer
06 Building block 4 · Instagram

Ready-to-post reels — you just approve.

The suggestor turns fresh listings into short, on-brand reels — like this one — and delivers them to you. Pick, tweak, post.

1AI generates the reelfrom fresh listings — shots, captions & music
2Delivered to youby email, or a pick-and-post queue
3You approve & posttweak if you like — one tap to publish
10s reelauto-captionedpumping audioon-brand2× a week
07 The build, end to end

One scalable spine — sellers in, buyers out.

All four building blocks on one database built to scale: sellers film, the AI checks, listings go live, buyers search — while SEO and Instagram pull the traffic and every sign-up feeds your CRM. Numbers below map each block.

Sellers The scalable spine Buyers Private sellers Dealers AI quality gate VendiVoce scalable database SEO + Instagram Live marketplace Buyers search HubSpot CRM Resend 1 2 3 4
1Voice → listing 2AI check + approval 3SEO 4Instagram — four building blocks, working as one spine
08 The roadmap

We build the spine. You bring the traffic.

Phase 1 stands up the entire infrastructure — the same scalable spine you just saw. From there, your focus narrows to a single lever: drive traffic to sign-up. We make sure everything behind it just works.

Your one job

Drive traffic to sign-up.

Bring people to the door. That's the single growth lever that's yours — everything past sign-up is handled.

→we run the rest
We build & run it — the scalable spine
1Voice → listing
2AI check + approval
3SEO on autopilot
4Instagram suggestor
Scalable DB + marketplace
HubSpot CRM + Resend
You grow the audience and your digital presence. The spine does everything else — sign-up, listings, trust, retention.
09 The plan

Launch-ready in about four weeks.

From kickoff to a marketplace that can take its first 1,000 sellers — workstreams run in parallel. Sequence is illustrative; firm dates are set at kickoff. Hover any bar for detail.

Workstream Wk 0Wk 1Wk 2Wk 3Wk 4
The build · one scalable spine USD 19,000 · ~4 weeks, fully yours
0Kickoff & access
Kickoff
1Scalable database + search
Database + search
2Voice → listing + 10 photos
Listing pipeline
3AI quality gate + moderation
Quality gate
4Growth engine + CRM
SEO · IG · HubSpot · Resend
5Launch hardening
Email · admin · polish
10 Investment

One build, costed.

Built once, then run each month — the whole scalable spine, end to end.

The build · everything in
USD19,000one-time
build
+ USD 250/mo — run: the AI, database & growth engine
After the HK R&D credit, effective ≈ USD 9,595
300% deduction — see appendix
Everything in — built & fully yours
  • Voice → listing + 10 photos
  • AI check + human approval
  • SEO on autopilot
  • Instagram post suggestor
  • Scalable database + marketplace
  • HubSpot CRM + Resend
Build billed across delivery milestones Run is monthly · starts at launch Fees illustrative — confirmed at kickoff
11 Why Midas

AI, data & platform — in your corner.

Three senior people, no juniors. The exact build team this needs: the AI that turns voice and video into clean listings, the database that scales, and the marketplace buyers actually use.

Michele De Filippo
AI Lead · Michele De Filippo, PhD

AI & orchestration

The voice-to-listing pipeline, the 10-photo extraction and the quality gate that checks every video against the listing — the hard, messy part.

AA
Data Engineer · Anirudh Agarwal

The scalable database

The data model, search and the HubSpot + Resend wiring — the engineering that carries your first 1,000 sellers and keeps scaling.

ZA
Full-stack Engineer · Zakeen Ahmed

The marketplace

The site, the listing flow and the admin review queue — the product your sellers and buyers actually touch, built and owned end-to-end.

How we work

We build it with you — the knowledge and the code stay inside VendiVoce.

12 From here to kickoff

Three steps to start.

A simple path from your thumbs-up to Week 0.

Step 01

Your green light.

A short "let's do this" confirms the engagement and the scope of the build.

Step 02

NDA & SA.

Midas drafts and circulates the NDA and the service agreement. You sign.

Step 03

Kickoff & Week 0.

We get access to the repo, vendivoce.it, HubSpot and Resend; we agree the data model; Week 1 starts building.

Michele De Filippo
Michele De Filippo, PhD
CEO · Midas Analytics
michele@midasanalytics.ai midasanalytics.ai LinkedIn

Thank you.

Looking forward to building the scalable infrastructure that wins VendiVoce its first 1,000 sellers — free.

midasanalytics.ai
A Appendix · Financial incentive

Engaging Midas cuts cost in half.

The build qualifies for the HKSAR Inland Revenue Department's enhanced R&D tax deduction — VendiVoce is operated by a Hong Kong company, and Midas Analytics is a certified DLRI (No. D041).

0% tax deduction on qualifying R&D expenditure under Cap. 112.
✓ Req 01

DLRI-certified payee.

Midas Analytics — D041, valid through Jul 2026.

✓ Req 02

R&D in HK, new tech.

An AI marketplace platform — VendiVoce is HK-registered (Heterna Company Ltd, BRN 78167200).

Build feeUSD 19,000
300% deductionUSD 57,000
Savings @ 16.5%− USD 9,405
Effective costUSD 9,595
−50% Effective discount
DLRI Instrument of Designation — Midas Analytics Limited, No. D041 Click to enlarge
ITC · DLRI Cap. 112 DIPN 55
01/19
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